Earn money by viewing ads? How blockchain will disrupt the marketing industry in the years to come
Earn money by viewing ads?
Ads are considered a necessary nuisance nowadays by many internet users and a key component to free internet. But how would you feel about ads if you could choose to view them and get money by viewing them? Blockchain technology offers this possibility. As the nature of blockchain is decentralized, there is no middleman such as Facebook or Google to use your data and serve you ads. Instead, you would be part of the monetary exchange between the advertiser (the company that pays to show you the ad) and the publisher (the service/webpage that publishes the ad).
Internet users could view ads in exchange for digital currency, such as cryptocurrency tokens, by using blockchain technology. Further, there is scope for this method to be extended to users sharing their data with certain companies or services. If you choose to share information about yourself, you will get more rewards. Users can then decide what they want to do with their currency/tokens: Use them to buy services or products online, exchange them for traditional money, or tip content creators they want to support.
Brave has more than doubled its users in a year and has 25 million monthly users (February 2021). As a result, the price of one BAT has been swinging from 0,25 € to almost 1,3 € in 2021. You can check the current price here (https://www.coingecko.com/en/coins/basic-attention-token). Presumably, the value of BAT tokens will increase if/with more users adopting Brave, thus making it more attractive to advertisers and creating more competition.
To give perspective on how much money you can potentially earn with Brave:
I have personally used Brave for almost a year now on my laptop and my phone. During this time, I have received about 10 BAT worth of tokens.